How to create your first welcome campaign?

Set recurring welcome campaigns in a few minutes to guide new users in your apps and increase engagement.

This guide is specific to Batch's Mobile Engagement Platform (More on the difference between Batch's CEP and MEP).

The installation date is natively collected by Batch's SDK. It means you can use it to create user segments as "users who installed the app 2 days ago".

Targeting

In the targeting block of your campaign, click on "Add conditions", and pick "Installation date".

According to your campaign's goal, set the number of days after installation ("Installation occurred 2 days ago" in this example):

Timing

The advantage of these welcome campaigns is that you only have to set them up once. Then, you can let them run in the background.

In the "When" section of your campaign's creation form, choose the "Recurring" option. Choose a starting and ending date for the campaign:

The notification needs to be sent every day ( = every 1 day in the form) so all new users can receive their welcoming campaigns.

You're all set! ✨