# Email Deliverability

- [Getting Started with Email Deliverability](https://doc.batch.com/guides-and-best-practices/email-deliverability/getting-started-with-email-deliverability.md): Key practices for ensuring inbox success and building a strong sender reputation
- [Legal Requirements & Batch Email Senders Guidelines](https://doc.batch.com/guides-and-best-practices/email-deliverability/legal-requirements-and-batch-email-senders-guidelines.md): Before sending your first emails or implementing new use cases, be sure you understand your legal obligations and Batch email guidelines.
- [Email Authentication & Sending Structure](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure.md)
- [Sending Infrastructure Best Practices](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/sending-infrastructure-best-practices.md): Understand how to choose the right email sending domain, structure your IPs and why domain consistency is key for an optimal deliverability.
- [Email Authentication (SPF, DKIM, DMARC & BIMI)](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/email-authentication-spf-dkim-dmarc-and-bimi.md): Know more on Batch default setup for SPF, DKIM, DMARC, MX and BIMI.
- [Sending Subdomain Setup & Troubleshooting](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/sending-subdomain-setup-and-troubleshooting.md)
- [Sending Subdomain Architecture](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/sending-subdomain-setup-and-troubleshooting/sending-subdomain-architecture.md): Learn how to segment your email traffic across multiple subdomains  to isolate risk and optimize your sender reputation.
- [Setting Up a Sending Subdomain](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/sending-subdomain-setup-and-troubleshooting/setting-up-a-sending-subdomain.md): Get to know how to set up a new sending subdomain with Batch to send your first emails.
- [Troubleshooting Email Authentication Issues](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/sending-subdomain-setup-and-troubleshooting/troubleshooting-email-authentication-issues.md): You will find here all the information you need to troubleshoot issues with SPF, DKIM and DMARC.
- [Tracking Subdomain Setup & Troubleshooting](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/tracking-subdomain-setup-and-troubleshooting.md)
- [Email Click Tracking Explained](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/tracking-subdomain-setup-and-troubleshooting/email-click-tracking-explained.md): Discover how tracking links are generated uniquely for each recipient and how clicks are intercepted, counted, and redirected through proxy servers.
- [Setting Up a Click Tracking Subdomain](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/tracking-subdomain-setup-and-troubleshooting/setting-up-a-click-tracking-subdomain.md): Get to know how to set up a new click tracking subdomain with Batch to use your own domain in tracking links.
- [Sending IP Configuration and Selection](https://doc.batch.com/guides-and-best-practices/email-deliverability/email-authentication-and-sending-structure/sending-ip-configuration-and-selection.md): Overview of sending IP configurations, including shared and dedicated IPs, and their impact on sender reputation and deliverability.
- [List Hygiene & Recipients Management](https://doc.batch.com/guides-and-best-practices/email-deliverability/list-hygiene-and-recipients-management.md)
- [Best Practices on List Hygiene and Recipients Collection](https://doc.batch.com/guides-and-best-practices/email-deliverability/list-hygiene-and-recipients-management/best-practices-on-list-hygiene-and-recipients-collection.md): Everything you need to know to evaluate your recipients base hygiene and the way you are collecting new subscribers.
- [Understanding the Email Subscribers Lifecycle](https://doc.batch.com/guides-and-best-practices/email-deliverability/list-hygiene-and-recipients-management/understanding-the-email-subscribers-lifecycle.md): Learn more on how Batch maintains your subscribers userbase, in all possible scenarios: bounces, unsubscribes, spam complaints and more.
- [Understanding How Batch Handles Spam Complaints](https://doc.batch.com/guides-and-best-practices/email-deliverability/list-hygiene-and-recipients-management/understanding-how-batch-handles-spam-complaints.md): Learn how spam complaints impact your email deliverability and Batch handles complaints to keep your sender reputation safe
- [Why Doesn't Gmail Always Show the "Unsubscribe" Button in your Marketing Emails?](https://doc.batch.com/guides-and-best-practices/email-deliverability/list-hygiene-and-recipients-management/why-doesnt-gmail-always-show-the-unsubscribe-button-in-your-marketing-emails.md): Learn why Gmail does not always show the “Unsubscribe” button, how List-Unsubscribe headers work, and how sender reputation and deliverability practices influence the button’s visibility
- [Reputation & Performance Monitoring](https://doc.batch.com/guides-and-best-practices/email-deliverability/reputation-and-performance-monitoring.md)
- [Understanding and Monitoring the Spam Complaints Rate](https://doc.batch.com/guides-and-best-practices/email-deliverability/reputation-and-performance-monitoring/understanding-and-monitoring-the-spam-complaints-rate.md): A practical guide to understanding, tracking, and responding to spam complaints
- [How to Troubleshoot Spam Complaints Issues?](https://doc.batch.com/guides-and-best-practices/email-deliverability/reputation-and-performance-monitoring/how-to-troubleshoot-spam-complaints-issues.md): High spam complaint rates can permanently damage your sender reputation and email deliverability. Here are some strategies to locate the source of complaints and safeguard your reputation.
- [Mastering Email Deliverability with Google Postmaster Tools](https://doc.batch.com/guides-and-best-practices/email-deliverability/reputation-and-performance-monitoring/mastering-email-deliverability-with-google-postmaster-tools.md): How to Monitor Reputation, Authentication, and Delivery Metrics for Gmail Using Google Postmaster Tools
- [Domain & IP Warm-up](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up.md)
- [Getting Started with a Warm-up](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/getting-started-with-a-warm-up.md): Know more on the process of warming up a domain or an IP, which is the first step for all email senders.
- [When Should You Consider an Email Warm-up?](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/when-should-you-consider-an-email-warm-up.md): Email warm-up is a good practice not limited to mail provider migration. Here are other cases where you should consider re-running one.
- [Step 1 - Performance Assessment](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/step-1-performance-assessment.md): Need help evaluating your email performance? Here is a method to help you evaluate your reputation and campaigns/automations performance.
- [Step 2 - Technical Setup](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/step-2-technical-setup.md): Here are the only technical tasks you will need to go through to be able to send your first emails with Batch during your email warm-up.
- [Step 3 - List Hygiene Review](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/step-3-list-hygiene-review.md): See the list hygiene rules you need to implement to be compliant and identify the audiences you should exclude from the warm-up phase.
- [Step 4 - Estimate Your Warmup Target](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/step-4-estimate-your-warmup-target.md): Avoiding common pitfalls with audience selection and timing when elaborating your subdomain warm-up schedule.
- [Step 5 - Warmup Schedule](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/step-5-warmup-schedule.md): Find out how to schedule an email migration schedule for each one of your subdomains, respecting the sending limit set for every day.
- [Step 6 - Templates Review](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/step-6-templates-review.md): Now, let's take a look at the way your campaigns/automations have been scheduled and at your email templates.
- [Final Check](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/final-check.md): Almost ready for takeoff! Run through this checklist to ensure a smooth newsletter warm-up launch with Batch.
- [Monitoring Your Warmup Performance](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/monitoring-your-warmup-performance.md): Performance and reputation monitoring is the last and most important part of the warm-up process.
- [Expected Warmup Issues & Troubleshooting](https://doc.batch.com/guides-and-best-practices/email-deliverability/domain-and-ip-warm-up/expected-warmup-issues-and-troubleshooting.md): Facing delivery and deliverability issues is common during a subdomain warm-up. Here are some of the common issues and how to handle them.


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