August 5, 2025 - Catalogs

It is now possible to create and manage Catalogs, which are collections of non-user-centric data (e.g., product catalogs, media articles). This data can be used directly within messages to power advanced personalization scenarios like abandoned cart campaigns, product recommendations or sales opening.

This feature introduces a new Catalogs API to create and manage catalogs and their items. A read-only view is also available in the dashboard.