How to connect Batch to AT Internet

This guide explains how to enable tracking of AT Internet campaigns to monitor your Batch campaigns on web and mobile.

A. Tracking Web Push notifications

To track Batch web campaign opens in AT Internet:

1. Create an xtor parameter in AT Internet

  1. Open AT Internet.

  2. Go to: Settings > Settings > Custom Marketing Campaign.

  3. Create a Source (e.g., "Push Campaign").

  4. Create a Campaign using that source.

  5. Note the xtor parameter associated with your campaign.

Append the xtor parameter to your deeplink URL. For example:

https://mywebsite.com/item?xtor=CS1-123-label1-label2-label3
Image shows the Batch dashboard's web push notification creation module, highlighting how to insert xtor parameters in the deeplink field to track campaigns in AT Internet.

Note: xtor values must not exceed 250 characters and cannot contain special characters. See AT Internet documentation for formatting guidelines.

Once configured, AT Internet will attribute visits to this campaign as a traffic source.


B. Tracking Mobile Push and In-App messages

To track mobile push and In-App messaging campaigns in AT Internet, use Batch's built-in event dispatcher.

1. Install the AT Internet Dispatcher

Event dispatchers are supported starting from Batch SDK version 1.15.

AT Internet dispatchers use the xtor parameter to send events to AT Internet.

The dispatcher does not support AT Internet's Marketing Campaigns v2 JavaScript syntax, which is not available on Android or iOS.


2. Create the xtor parameter

As with web tracking, create a Custom Marketing Campaign in AT Internet. This will generate the xtor parameter you need for linking.


Push campaigns

The dispatcher reads the xtor from:

  • The deeplink URL

  • The custom payload

If both are present, the custom payload value takes priority.

Image shows the Batch dashboard's mobile push notification creation module, highlighting how to insert xtor parameters in the deeplink field to track campaigns in  AT internet.

In-App and Mobile Landing campaigns

The dispatcher reads the xtor from:

  • The deeplink URL

  • The Tracking ID field of the campaign

Once configured, AT Internet will track relevant events triggered by the campaign.

AT Internet and Batch handle campaign tracking differently. AT Internet only allows a single campaign to be associated with a user session, while Batch can trigger multiple campaigns. To ensure complete tracking, Batch sends events to both:

  • The Marketing Campaign Module, which shows the first campaign of the session (available under Traffic Sources > Marketing Sources and Content > Pages).

  • The On-site Ads Module, which displays additional campaigns triggered during the session (available under Content > On-site Ads > Publisher Campaigns).

This setup ensures that all Batch campaigns are visible in AT Internet, even when multiple are triggered in a single session.

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